SayPro Monthly January SCMR-13 SayPro Monthly Pop-up Sign Design Branding: Design portable popup signs for events by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Position Overview: The SayPro Monthly Pop-up Sign Design Branding team is responsible for creating and finalizing designs for portable pop-up signs that will be used for events. These signs are an essential part of the SayPro brand’s visual identity at events and activations, and the team ensures the designs are high-quality, aligned with brand guidelines, and production-ready. This position requires close collaboration with the SayPro Marketing team, as well as technical proficiency in design software and production specifications.
Key Responsibilities:
- Design Creation:
- Collaborate with the SayPro Marketing and Royalty SCMR teams to conceptualize and design eye-catching, portable pop-up signs that will effectively communicate the SayPro brand message.
- Follow branding guidelines to ensure consistency in visual language, color palette, logo usage, and overall aesthetic.
- Create designs that are both functional (easy to transport, set up, and use) and visually appealing for different events.
- Production Readiness:
- Finalize all designs to ensure they are production-ready and adhere to material specifications for portability, durability, and quality.
- Prepare digital files in appropriate formats (e.g., AI, PSD, EPS, PDF) for printing, ensuring all images are at the correct resolution and that the colors are print-accurate.
- Coordinate with vendors to ensure designs translate well from digital concept to physical production, considering factors like material types, size, and printing techniques.
- Material and Format Specifications:
- Work closely with the SayPro Brand Material Office to ensure the pop-up signs are designed to be produced using the specified materials that align with SayPro’s branding standards.
- Review the materials for portability (lightweight, easy-to-store), durability (resistant to wear and tear during events), and visibility (clear and vibrant prints).
- Event Coordination:
- Ensure designs are adaptable for various types of events, from small meetings to large-scale conferences, exhibitions, and public activations.
- Collaborate with event planners and marketing teams to understand the event context, ensuring the pop-up signs complement the event’s environment and messaging.
- Quality Control:
- Double-check all designs and production files for accuracy, ensuring that all technical details are correct, such as dimensions, bleed area, and resolution.
- Perform quality assurance checks on prototype pop-up signs to ensure they match the approved design and meet the required standards.
- Collaboration & Communication:
- Work closely with the SayPro Marketing and SCMR teams to stay aligned with overall branding objectives and ensure that the pop-up signs support the larger marketing initiatives.
- Communicate effectively with production partners, such as print houses and material suppliers, to ensure smooth and timely delivery of the final pop-up signs.
- Respond promptly to feedback and revisions to meet deadlines for event rollouts.
Required Skills & Qualifications:
- Proven experience in graphic design, particularly in the creation of marketing materials and event signage.
- Proficiency in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and other design tools.
- Strong understanding of printing processes, material specifications, and file formatting.
- Attention to detail and a strong sense of visual aesthetics, with an understanding of branding consistency.
- Ability to collaborate effectively with cross-functional teams, including marketing, SCMR, and production vendors.
- Strong organizational skills with the ability to manage multiple projects under tight deadlines.
Preferred Qualifications:
- Experience in designing for large-scale events or trade shows.
- Familiarity with pop-up display systems and event materials.
- A creative portfolio that demonstrates previous work in branding and design for similar marketing materials.
Conclusion: The SayPro Monthly Pop-up Sign Design Branding team plays a critical role in ensuring that SayPro’s visual presence at events is cohesive, high-quality, and on-brand. This position requires a combination of design expertise, technical proficiency, and collaboration to produce designs that are both visually compelling and production-ready. If you are passionate about design, events, and brand identity, this is an excellent opportunity to contribute to SayPro’s marketing and branding efforts.
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