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SayPro Monthly January SCMR-13 SayPro Monthly Pop-up Sign Design Branding: Design portable popup signs for events by SayPro Brand Material Office under SayPro Marketing Royalty SCMR

Design Delivery

  1. Pop-up Sign Designs:
    • Objective: Ensure the creation and timely delivery of at least 5 pop-up sign designs for various events throughout the quarter.
    • Design Specifications:
      • Each pop-up sign should align with the SayPro branding guidelines.
      • Designs should be versatile, portable, and suitable for various event types (corporate, community engagement, trade shows, etc.).
      • Designs must be attention-grabbing and designed with the intent to promote SayPro’s brand effectively.
    • Timeline: All pop-up signs should be completed and delivered at least 2 weeks prior to the first event in each design’s specific schedule.
    • Target Events: Ensure designs are adaptable to multiple event types, with 5 unique designs for different use cases, including:
      • Corporate events
      • Public or community outreach
      • Trade fairs or exhibitions
    • Responsibility: SayPro Brand Material Office to lead and execute the design, with input from SayPro Marketing for any specific branding or event-related requirements.

Branding: Design Portable Pop-up Signs for Events

  1. Design Brief:
    • The pop-up signs must be portable, lightweight, and easily transportable to and from different event venues.
    • Each design should incorporate SayPro’s key visual elements such as logos, color schemes, typography, and imagery consistent with the overall marketing strategy.
    • The design should ensure high visibility and clarity in a variety of settings, from small indoor venues to large outdoor spaces.
    • Functionality should be prioritized, ensuring ease of setup and teardown at events.
  2. Brand Material:
    • Ensure that materials used for the pop-up signs are durable, weather-resistant (if needed for outdoor events), and easy to maintain.
    • Material should align with sustainability goals and be environmentally conscious when possible (e.g., recyclable or reusable materials).
    • Coordinate with the SayPro Marketing team to ensure that all design materials meet both aesthetic and practical requirements.

Marketing Royalty (SCMR) Coordination

  1. Collaboration with SayPro Marketing:
    • Work closely with the SayPro Marketing team to ensure that all designs align with current marketing campaigns and strategies. This includes:
      • Integrating any current messaging or thematic focus into the pop-up signs.
      • Considering seasonal or event-specific content (e.g., holiday branding, special promotions).
    • Ensure that each design reflects the SayPro marketing goals and communicates the desired message to the audience.
  2. Royalty and Brand Consistency:
    • The pop-up signs will maintain a consistent brand identity, aligning with SayPro’s established branding in all elements, including logo placement, color scheme, font choices, and visual hierarchy.
    • Confirm that the signs meet SayPro’s internal standards for branding materials under SayPro Marketing Royalty SCMR guidelines.

Target Goals:

  • Designs to be Delivered: At least 5 pop-up signs in total across the quarter.
  • Event Coverage: Designs should be distributed across various types of events, with clear emphasis on tailoring the designs to the needs of each specific event.
  • Brand Consistency: Ensure that the designs strictly adhere to the SayPro Brand Material Office guidelines and marketing strategies.
  • Delivery Deadlines: All designs must be submitted to the SayPro Marketing and SCMR teams for approval at least 2 weeks before the event date.

By following these detailed steps and targets, the project will ensure timely, effective delivery of pop-up signs that align with SayPro’s branding and marketing needs throughout the quarter.

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