SayPro Monthly January SCMR-13 SayPro Monthly Packaging: Consider branded packaging for a cohesive presentation by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
1. Overview
- Template Name: SayPro Packaging Design Template
- Version: 1.0
- Date: [Insert Date]
- Prepared for: SayPro Monthly Packaging
- Department: SayPro Marketing Royalty SCMR
2. Packaging Concept & Purpose
- Clearly define the purpose of the packaging.
- Identify target audience and market segment.
- Highlight unique selling points (USP) of the product.
- Consider sustainable and eco-friendly materials.
Example:
- Purpose: Protect product, enhance branding, improve user experience.
- Audience: Young professionals, eco-conscious consumers.
- Sustainability: Recyclable cardboard, soy-based inks.
3. Branding Elements
3.1. Logo Placement
- Specify dimensions and positioning of the SayPro logo.
- High-resolution SayPro logo in PNG, SVG, and vector formats.
- Minimum clearance area around the logo to ensure visibility.
3.2. Color Palette
- Use SayPro’s official brand colors.
- Provide HEX, RGB, CMYK values for consistency.
- Example:
- Primary: SayPro Blue (#1A73E8)
- Secondary: SayPro Gray (#4A4A4A)
- Accent: SayPro Gold (#FFD700)
3.3. Typography
- Approved fonts:
- Primary Font: Montserrat Bold (for headings)
- Secondary Font: Roboto Regular (for descriptions)
4. Packaging Structure & Materials
4.1. Structural Design
- Box type (folding carton, rigid box, sleeve packaging, etc.).
- Dimensions: Height, Width, Depth in mm/inches.
- Die-cut templates for production.
4.2. Material Specifications
- Recommended materials for durability and sustainability.
- Examples:
- Corrugated cardboard (E-flute, B-flute).
- Biodegradable plastics or compostable materials.
4.3. Finishing Options
- Matte, glossy, spot UV, embossing, foil stamping.
- Sample coatings and their impact on design.
5. Graphic Design & Mockups
5.1. Front Panel Layout
- Product name and brand placement.
- High-quality images or illustrations.
- Compliance with SayPro brand guidelines.
5.2. Side & Back Panel Information
- Ingredients, product description, instructions, barcode.
- Regulatory compliance details.
5.3. Mockup Guidelines
- Provide 2D and 3D mockups.
- Photoshop (PSD), Illustrator (AI), or Figma templates.
6. Printing & Production Guidelines
- File formats: AI, PDF, EPS (minimum 300 DPI resolution).
- Die-cut file specifications.
- Printer specifications and color proofing process.
7. Final Review & Approval
- Checklist for quality assurance.
- Approval from SayPro Marketing Royalty SCMR.
- Sign-off section for designers and stakeholders.
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