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✅ SayPro Marketing Strategy Feedback and Revision Forms

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Form 1: Marketing Strategy Feedback Form

Purpose: To gather structured input from stakeholders (internal or external) on the effectiveness, clarity, and alignment of SayPro’s marketing strategy.

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SECTION A: Respondent Information

Field	Response
Name
Department/Role
Date of Submission
Relationship to Marketing	☐ Team Member ☐ Manager ☐ Partner ☐ Other

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SECTION B: Strategy Understanding & Alignment

Question	Rating (1–5)	Comments
1. The marketing strategy aligns with SayPro’s overall mission.
2. Goals and objectives are clearly defined.
3. Target audience segments are well-identified and understood.
4. Marketing channels selected are appropriate for the objectives.
5. Messaging is clear, inclusive, and impactful.

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SECTION C: Execution & Effectiveness

Question	Rating (1–5)	Comments
6. Campaign tactics are effectively planned and executed.
7. Performance indicators are being tracked accurately.
8. Team collaboration and communication are effective.
9. Feedback mechanisms and reviews are integrated into campaigns.
10. The strategy supports long-term growth and visibility.

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SECTION D: Suggestions for Improvement

1. What are the main strengths of the current strategy?
   [Your response]
2. What specific areas need improvement?
   [Your response]
3. Any suggestions for tools, methods, or channels to consider?
   [Your response]
4. Other Comments
   [Your response]

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Form 2: Marketing Strategy Revision Request Form

Purpose: To formally document and manage any proposed changes to the existing marketing strategy.

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SECTION A: Request Details

Field	Response
Requested By (Name & Role)
Date of Request
Related Campaign/Project Name
Current Strategy Area	☐ Audience ☐ Channel ☐ Budget ☐ Messaging ☐ KPI ☐ Other: ___

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SECTION B: Description of Proposed Change

1. Describe the issue or gap identified:
   [Detailed description]
2. Describe the proposed revision or improvement:
   [Suggested change]
3. Reason for the revision (e.g., data-driven insight, feedback, underperformance):
   [Your response]
4. Expected Outcome or Benefit of the Change:
   [E.g., higher engagement, better conversion, clearer messaging]

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SECTION C: Impact Assessment

Area	Anticipated Impact (Low / Medium / High)	Notes
Budget
Timeline
Resource Allocation
Alignment with Objectives

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SECTION D: Approval Workflow

Role/Title	Name	Signature / Digital Approval
Marketing Lead
Strategy & Evaluation
Executive Oversight (if needed)

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Form 3: Post-Revision Review Form

Purpose: To assess the results and effectiveness of implemented changes to the marketing strategy.

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SECTION A: Revision Summary

Field	Response
Date Revision Was Implemented
Strategy Area Updated
Team(s) Involved

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SECTION B: Performance Comparison

Metric	Before Revision	After Revision	% Change	Notes
Engagement Rate
Conversion Rate
Cost per Lead
Bounce Rate
ROI

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SECTION C: Review Summary

1. Was the revision successful? Why or why not?
   [Your response]
2. Would you recommend further adjustments?
   [Your response]
3. Lessons Learned:
   [Insights gained from this revision]