SayProCRR-5 Organogram
SayPro Consumer Behaviour Analysis Research Office
1. Chairperson of SayPro
- Provides strategic oversight and governance
- Ensures alignment with SayPro’s mission and vision
2. Executive Director: SayPro Research and Development
- Oversees all SayPro research offices, including SayProCRR-5
- Reports to the Chairperson and Board
SayProCRR-5 Leadership Structure
3. Head of SayProCRR-5 (Director of Consumer Behaviour Analysis)
- Leads all operations and strategy of the research office
- Coordinates internal and external stakeholder engagement
Core Departments under SayProCRR-5
4. Research and Data Analysis Unit
- Lead: Senior Research Analyst
- Designs and implements research studies
- Analyzes data, consumer trends, and behavioural models
- Staff: Research Officers, Field Researchers, Data Analysts
5. Survey and Field Operations Unit
- Lead: Survey & Field Operations Manager
- Manages data collection logistics and field teams
- Staff: Survey Coordinators, Enumerator Supervisors, Data Capturers
6. Consumer Insights and Reporting Unit
- Lead: Consumer Insights Specialist
- Interprets research findings into actionable insights and reports
- Supports SayPro departments and external partners with customized insights
7. Digital Tools and Behavioural Analytics Unit
- Lead: Behavioural Data Scientist
- Oversees digital analytics, machine learning, and dashboarding
- Maintains tools for behavioural mapping and profiling
8. Community Engagement and Ethics Office
- Lead: Community Liaison & Ethics Officer
- Ensures research is ethical, culturally sensitive, and community-informed
- Manages community partnerships and feedback loops
9. Publication and Knowledge Management Unit
- Lead: Knowledge & Publications Manager
- Produces policy briefs, white papers, academic publications
- Archives research outputs and manages public knowledge platforms
10. Administration and Support Services
- Lead: Office Administrator
- Handles procurement, HR, finance, and day-to-day logistics
Advisory and Oversight
11. Consumer Behaviour Research Advisory Board
- Academic experts, economists, sociologists, data scientists
- Advises on methodology, ethics, and strategic direction
12. Strategic Partners and Collaborators
- Universities, businesses, NGOs, government bodies
- Engage in joint projects, capacity building, and shared research