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Author: Lindile Kheswa
SayPro is a Global Solutions Provider working with Individuals, Governments, Corporate Businesses, Municipalities, International Institutions. SayPro works across various Industries, Sectors providing wide range of solutions.
Email: info@saypro.online Call/WhatsApp: Use Chat Button ๐

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SayPro Cross-functional Collaboration
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Summary:
The SayPro Marketing & Branding Designer is responsible for developing visually compelling and brand-aligned posters to support SayProโs marketing, events, and strategic initiatives. This role requires close collaboration with cross-functional teams, including product managers, event coordinators, and digital marketing teams, to ensure consistency in branding and messaging.
Key Responsibilities:
1. Poster Design & Branding
- Develop high-quality posters that align with the SayPro brand identity, using official SayPro Brand Material and guidelines.
- Ensure designs maintain visual consistency with SayProโs marketing standards, including colors, fonts, logos, and other brand assets.
- Adapt posters for various marketing channels, including print, digital, social media, and events.
- Incorporate marketing royalty elements as per SayPro Marketing Royalty SCMR guidelines.
- Continuously update designs based on feedback from the SayPro Marketing Royalty SCMR team.
2. Cross-functional Collaboration
- Work closely with product managers to understand the visual requirements for product-related promotions and campaigns.
- Coordinate with event coordinators to design posters tailored for SayProโs events, ensuring they align with the eventโs theme and purpose.
- Engage with the digital marketing team to optimize posters for online platforms, ensuring high engagement and visual appeal.
- Participate in regular meetings with different teams to gather input and align design work with broader business goals.
3. Strategic Branding Implementation
- Ensure that all posters and visual materials contribute to the overall branding and strategic objectives of SayPro.
- Develop creative concepts that enhance brand awareness and positioning in the market.
- Monitor trends in visual design, marketing, and branding to bring innovative ideas to SayProโs promotional efforts.
4. Project Management & Execution
- Plan and manage multiple design projects simultaneously, ensuring timely delivery.
- Maintain an organized archive of past and current design materials for future reference.
- Revise and refine posters based on feedback from stakeholders to meet quality and branding standards.
5. Quality Control & Consistency
- Conduct quality checks to ensure all designs meet SayProโs brand standards and marketing objectives.
- Ensure that final designs are polished, free of errors, and ready for production or publishing.
- Work with print and digital teams to ensure accurate color representation and format requirements.
Skills & Qualifications:
- Strong graphic design skills with experience in poster design and branding.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or other design tools.
- Understanding of branding principles and the ability to apply them consistently.
- Excellent communication and collaboration skills.
- Ability to manage multiple projects and meet deadlines.
- Experience working in cross-functional teams.
- Strong attention to detail and creativity.
Reporting & Work Environment:
- Reports to: SayPro Marketing Royalty SCMR Team
- Works closely with: Product Managers, Event Coordinators, Digital Marketing Team
- Office-Based with opportunities for remote collaboration as needed.
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SayPro Creative Brief
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
1. Creative Brief
A creative brief is a foundational document that guides the design and messaging of the SayPro Monthly January SCMR-13 posters. It outlines essential information to ensure that the design team understands the vision, goals, and requirements. The following details should be included:
- Objective:
Clearly define the purpose of the poster series. What is the overall aim? This could include promoting a new product, celebrating a milestone, announcing an event, or reinforcing brand values. - Target Audience:
Describe the primary audience for the posters. This could include demographics such as age, location, gender, and interests. It should also account for the professional background or industry type of the audience, considering if the posters will appeal to employees, clients, or a broader customer base. - Key Messages:
Highlight the main messages that should be conveyed through the posters. These should align with the overarching goals and resonate with the target audience. Example messages might include:- SayProโs commitment to excellence in service
- The importance of teamwork within the company
- Key updates or announcements for January (e.g., new product launches, significant partnerships, etc.)
- Tone and Style:
Outline the desired tone for the posters. Should they be formal, inspirational, lighthearted, or energetic? Specify if the design should be bold and colorful or minimalistic and professional. The tone should reflect SayProโs overall brand personality. - Design Requirements:
Provide specific guidelines on the look and feel of the posters. This could include font choices, color schemes, and the inclusion of any specific imagery or icons related to SayProโs branding. Consider how the posters will appear when displayed and how they can complement SayProโs existing marketing materials.
2. Brand Identity Guidelines
- SayPro Branding Elements:
Include any assets or documentation that detail SayPro’s official branding, such as:- Logo: The official SayPro logo to be used on the posters, including any usage rules (e.g., spacing around the logo, background color compatibility).
- Typography: Guidelines on the specific fonts or font families that should be used in poster designs.
- Color Palette: Specify the primary and secondary color schemes that align with SayProโs brand identity, including exact color codes (e.g., Hex, RGB, or CMYK).
- Visual Style: Any previous poster designs or brand visuals that should be referenced to maintain consistency with SayProโs visual identity.
- Imagery and Photography:
Specify the style of imagery that aligns with the SayPro brand (e.g., corporate photography, stock photos, custom illustrations). Provide access to any stock image licenses or photo assets that should be used in the poster design.
3. Poster Specifications
Provide technical details on how the final poster designs should be prepared:
- Size: Standard poster sizes (e.g., A2, A3, A4, etc.) that the marketing team uses for printing and digital distribution.
- Resolution: Minimum resolution for print (e.g., 300 DPI) and for digital use (e.g., 72 DPI).
- File Formats: Preferred file formats for final deliverables (e.g., .PSD, .AI, .PDF).
- Layout: Whether the design should be portrait or landscape.
- Printer Specifications: If posters will be printed, include information about the paper type, print quality, and any special requirements (e.g., matte vs. glossy finish, laminate options).
4. SayPro Marketing Royalty SCMR
- Approval Process:
Define who will approve the poster designs at different stages of the project (e.g., initial concept, first draft, final version). Ensure clarity on timelines for feedback and revisions. - Copyright and Usage Rights:
Confirm that all design materials, stock images, and assets used in the poster are licensed or owned by SayPro, and outline any royalties or attribution rights. This should include confirming that SayPro can use the designs across various marketing channels without additional costs or copyright issues.
5. Timeline and Milestones
Provide a detailed timeline for the project, including:
- Project Start Date: When the poster design process will officially begin.
- Milestones: Key dates for submission of drafts, revisions, and approvals.
- Final Delivery Date: The date when the final design files should be ready for print or digital publication.
- Additional Deadlines: Any specific deadlines related to events, launches, or internal milestones that should be incorporated into the posters.
6. Additional Notes or Considerations
Any other relevant details or considerations that might affect the design process. This could include:
- Special events or holidays in January that should be referenced or acknowledged.
- Specific requests for a call-to-action (e.g., โVisit our website,โ โJoin us for the eventโ).
- Limitations on design due to physical display environments (e.g., placement in areas with limited visibility).
By providing these comprehensive details in the documentation, employees will be able to create visually cohesive, strategically aligned, and effective posters for SayProโs January SCMR-13 campaign.
- Objective:
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SayPro Design File Storage
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description & Tasks: Archiving and Documentation for SayPro Monthly Posters Design Branding
Overview:
The role of Archiving and Documentation is essential for maintaining an efficient workflow and ensuring that all design assets related to SayProโs monthly posters are properly stored, accessible, and aligned with the brandโs identity. This task ensures that future campaigns can seamlessly incorporate previous design elements, maintaining brand consistency and reducing redundant work.
Key Responsibilities:
- Design File Storage and Organization:
- Maintain a systematic and organized archive of all poster designs for SayPro Monthly campaigns (e.g., SCMR-13).
- Categorize working files (e.g., PSD, AI, INDD) and final output files (e.g., JPG, PNG, PDF) by month, theme, and design type for easy retrieval.
- Ensure that each archived file is appropriately labeled with clear and concise naming conventions, including versioning (e.g., โSayPro_Poster_SCMR-13_Final_V1โ).
- Asset Management:
- Organize and store all brand assets (logos, fonts, color palettes, graphic elements) used in poster designs under the SayPro Marketing Royalty guidelines.
- Ensure that the branding elements used in the posters are correctly documented for future use and reference.
- Use a cloud storage system or local server for backing up files to prevent loss or damage.
- Ensure that archived files are properly backed up regularly to ensure data integrity and security.
- Reusability of Design Elements:
- Design posters that can easily be reused or adapted for future campaigns. For example, creating modular components like headers, footers, and icon sets that align with SayProโs brand identity.
- Establish a system for tagging design elements (e.g., icons, colors, fonts, styles) so that these elements can be easily accessed for reuse in new campaigns, thus reducing redundancy and optimizing time and resources.
- Brand Consistency and Quality Control:
- Collaborate with the SayPro Marketing team to ensure that all designs align with the company’s brand guidelines and the SayPro Monthly themes.
- Regularly review archived designs to check for brand consistency, making sure that all visual elements used (e.g., typography, imagery, colors) adhere to SayProโs identity.
- Ensure that the designs reflect high-quality standards and are suitable for different platforms (social media, print, web, etc.).
- Documentation and Version Control:
- Maintain comprehensive documentation of each design version, including notes on design changes, approvals, and iterations.
- Document any special requests or unique features in the design that may require clarification for future use (e.g., fonts, graphic treatments, layout adjustments).
- Keep track of all changes made during the design process and maintain version control to avoid confusion and ensure the final design is the one being used in campaigns.
- Collaboration and Communication:
- Work closely with the SayPro Marketing team to understand the needs of each monthly campaign and ensure designs align with overall marketing strategies.
- Communicate with other departments (e.g., Social Media, Content, or Print Production) to ensure that designs are properly archived and available for their use.
- Share design files with relevant team members, ensuring that access is granted based on project needs and security protocols.
- Continuous Improvement:
- Continuously evaluate the archiving process to streamline and improve file storage and organization practices.
- Stay updated with design and file management best practices, incorporating new tools or methods that can improve efficiency in the archiving process.
- Ensure Accessibility:
- Ensure that all design files are easily accessible for editing or re-use by authorized team members.
- Maintain a clear and consistent structure in the file system, enabling designers and other stakeholders to find files quickly without confusion.
Skills and Qualifications:
- Strong understanding of design software (Adobe Creative Suite: Photoshop, Illustrator, InDesign, etc.).
- Experience with digital asset management (DAM) systems or file storage solutions.
- Knowledge of SayProโs branding and design guidelines.
- Excellent organizational and time management skills.
- Attention to detail and ability to maintain high levels of accuracy when managing files and versions.
- Ability to work independently and collaboratively with team members.
By maintaining a well-organized archive and comprehensive documentation of all poster designs, the Archiving and Documentation role ensures that SayPro’s marketing materials remain cohesive and efficient for current and future campaigns. This process also aids in streamlining the workflow by reducing redundancy and enabling easy access to previously used design elements.
- Design File Storage and Organization:
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SayPro Feedback Collection
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description & Tasks: Monitoring and Reporting: Feedback Collection
Position Overview:
The SayPro Job Description involves overseeing the monitoring, reporting, and collection of feedback related to SayPro’s monthly SCMR-13 posters, which play a critical role in brand communication and marketing efforts. This position focuses on ensuring that the posters align with the brand identity, meet the expectations of stakeholders, and effectively communicate key messages to the target audience. The role also involves working closely with the SayPro Brand Material Office under the SayPro Marketing Royalty SCMR team to ensure that branding standards and guidelines are adhered to.
Key Responsibilities:
- Monitoring and Reporting of Poster Designs:
- Post-Design Review: Track and document the performance and reception of SayProโs SCMR-13 posters, which are designed on a monthly basis for different marketing campaigns.
- Stakeholder Feedback: Collect and assess feedback from key stakeholders, including internal teams, leadership, and external partners, to gauge the effectiveness of the designs and their alignment with branding goals.
- Audience Engagement Analysis: Monitor audience engagement and reactions to the posters, using tools like surveys, social media tracking, or direct feedback to evaluate visual appeal, clarity, and brand messaging impact.
- Reporting: Create detailed reports that provide an overview of feedback received, highlighting strengths, areas for improvement, and any patterns or trends that emerge from audience responses.
- Feedback Collection and Communication:
- Feedback Channels: Establish efficient channels to collect feedback, ensuring that responses from stakeholders and the target audience are gathered systematically and consistently.
- Feedback Integration: Review feedback thoroughly, synthesizing key insights to inform the creative process for future poster designs. Highlight specific feedback that should influence creative direction, such as design elements, messaging clarity, or any shifts in audience perception.
- Regular Updates: Provide updates on the status of feedback collection and how it will be implemented for continuous improvement. Communicate key findings and recommendations to the SayPro Brand Material Office for strategic planning.
- Branding Alignment:
- Brand Consistency: Work with the SayPro Brand Material Office to ensure that the posters meet established brand guidelines and maintain a consistent look and feel across all marketing materials.
- Brand Identity Coordination: Ensure that the design elements (color scheme, typography, logos, and other visuals) align with SayProโs overall brand identity. Posters should reflect the organizationโs image and positioning in the market.
- Brand Updates: Stay informed on any updates or changes in the SayPro brand guidelines and ensure that all posters are updated accordingly, maintaining relevance with evolving branding goals.
- Design Improvements:
- Design Adjustments: Based on feedback, suggest or implement changes to the design, ensuring that the posters continue to resonate with the target audience while aligning with the SayPro brand identity.
- Creative Collaboration: Collaborate with the SayPro Marketing Royalty SCMR team to ensure that creative improvements to the poster designs are in line with broader marketing strategies and brand messaging.
- Collaboration with SayPro Marketing Royalty SCMR:
- Brand Material Support: Coordinate with the SayPro Marketing Royalty SCMR to manage the overall creative process, ensuring that the monthly posters align with broader campaigns and marketing efforts.
- Quality Assurance: Work closely with the marketing team to ensure that final designs meet the quality standards and marketing objectives set by SayPro.
- Ongoing Improvement:
- Continuous Learning: Stay up to date with industry trends and best practices for poster design and marketing materials, ensuring that SayProโs visual communication remains fresh and effective.
- Post-Campaign Evaluation: After each campaign, assess the overall effectiveness of the posters, identifying areas for improvement and applying learnings to future designs.
Required Skills and Qualifications:
- Strong understanding of brand identity and visual design principles.
- Experience in graphic design and working with tools like Adobe Creative Suite (Illustrator, Photoshop, InDesign).
- Excellent communication and collaboration skills for working with internal teams and external partners.
- Ability to analyze feedback and use it to drive continuous improvements in design.
- Experience in marketing or advertising with a focus on visual content creation.
- Ability to work under tight deadlines and manage multiple tasks efficiently.
Outcome Expectations:
By effectively monitoring feedback, reporting insights, and continuously refining the designs in collaboration with the SayPro Brand Material Office and Marketing Royalty SCMR teams, the individual in this role will ensure that SayPro’s posters maintain high standards of brand consistency and appeal to the target audience, driving successful marketing campaigns month after month.
- Monitoring and Reporting of Poster Designs:
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SayPro Campaign Effectiveness
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description: SayPro Monthly SCMR-13 Posters Design & Branding (Monitoring and Reporting)
Overview: The SayPro Monthly SCMR-13 Posters Design & Branding role is integral to ensuring that the visual branding of SayPro’s marketing campaigns, particularly event and promotional posters, aligns with the brand’s identity and effectively drives engagement, attendance, and other key performance metrics. The position involves a combination of creative design, strategic planning, and performance tracking to ensure optimal impact of the promotional materials developed by the SayPro Marketing team.
Key Responsibilities:
- Campaign Effectiveness Tracking:
- Monitor Poster Impact: Track and assess how effectively the posters meet the goals of specific campaigns, such as event attendance, product awareness, or engagement.
- Performance Metrics: Collect data on key metrics (e.g., event attendance, website traffic, social media engagement) to measure the success of the posters. This includes monitoring clicks, shares, likes, or comments across different platforms.
- Analysis of Results: Compile the collected data and analyze trends to determine how well the posters align with the target audienceโs expectations and needs.
- Reporting: Prepare detailed reports showcasing the performance of the posters, highlighting the correlation between the poster designs and achieved goals.
- Recommendations for Optimization: Provide insights and suggestions on how future posters or campaigns can be enhanced based on the collected data and feedback.
- Poster Design & Branding Development:
- Brand Consistency: Ensure all posters are developed in alignment with the SayPro brand identity, maintaining consistency in fonts, color schemes, logos, and overall design aesthetics.
- Creative Design: Collaborate with the creative team to design visually appealing posters that communicate the key messages clearly and effectively.
- Brand Material Usage: Adhere to SayProโs marketing royalty guidelines and utilize approved brand materials, ensuring that all promotional designs reflect the high standards of the brand.
- Design Process: Handle all stages of poster creation from conceptualization to finalization, ensuring each design fulfills the objectives of the specific marketing campaign or event.
- Collaboration with SayPro Marketing Team:
- Work closely with the SayPro Marketing department to understand campaign objectives and ensure poster designs align with broader marketing goals.
- Participate in brainstorming sessions to suggest creative concepts and design approaches that will maximize campaign impact.
- Communicate effectively with the marketing team to ensure timely and accurate delivery of posters for various campaigns.
- Royalty SCMR:
- Ensure that all poster designs and associated brand materials conform to the SayPro Marketing Royalty SCMR guidelines.
- Be vigilant in managing the usage of brand assets to preserve the integrity and value of SayProโs intellectual property.
- Project Management:
- Oversee the timely creation and distribution of posters across various platforms (e.g., print, digital, social media).
- Ensure that all deadlines are met, and all deliverables are consistent with SayPro’s high standards.
- Continuous Improvement:
- Stay informed about design trends and marketing best practices to ensure SayPro’s campaigns remain innovative and competitive.
- Continuously evaluate the impact of past designs and incorporate lessons learned into future projects to enhance campaign outcomes.
Qualifications:
- Experience in graphic design, branding, or marketing.
- Strong knowledge of design software (e.g., Adobe Creative Suite).
- Understanding of brand identity management and marketing principles.
- Ability to analyze campaign effectiveness and present insights.
- Excellent attention to detail and organizational skills.
- Effective communication and collaboration abilities with cross-functional teams.
- Ability to adapt designs and strategies based on feedback and performance data.
Key Skills:
- Graphic Design
- Campaign Tracking and Analysis
- Data Reporting
- Brand Management
- Creative Problem Solving
- Marketing Strategy Alignment
This position is essential in driving the visual representation of SayProโs campaigns and ensuring they resonate with the audience, meet strategic goals, and reflect the brand’s identity in all materials.
- Campaign Effectiveness Tracking:
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SayPro Digital Distribution
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description & Tasks: Final Design and Production: Digital Distribution
Role Overview: The role focuses on ensuring that the final poster design aligns with SayProโs branding guidelines and is optimized for digital distribution across various platforms. This includes social media, websites, email marketing, and other digital channels. The designer is responsible for maintaining visual consistency with the brand identity while ensuring the poster’s digital formats are engaging, sharable, and effective in communication.
Key Responsibilities:
- Brand Identity Alignment:
- Task: Ensure all posters developed are in line with the SayPro brand identity, reflecting the appropriate color schemes, fonts, logos, and design elements as per the brandโs style guide.
- Action: Collaborate with the SayPro Marketing team to ensure that each design iteration reflects the key messages and tone of SayProโs branding strategy, maintaining a professional and consistent aesthetic across all materials.
- Final Design and Production:
- Task: Prepare the final poster designs, ensuring high quality, proper resolution, and the right dimensions for digital distribution.
- Action: Finalize posters using design software (e.g., Adobe Illustrator, Photoshop, Canva), ensuring the designs meet technical specifications (such as pixel density, aspect ratio) for digital distribution without losing quality.
- Action: Perform final checks for typographic correctness, image quality, and adherence to design principles, ensuring the poster is clear and visually appealing.
- Digital Format Optimization:
- Task: Ensure that all posters are optimized for various digital platforms.
- Action: Resize and reformat posters to meet the specific requirements of different platforms such as Facebook, Instagram, Twitter, LinkedIn, email templates, and websites (adjusting for dimensions, file sizes, and formats such as PNG, JPEG, and GIF).
- Action: Utilize different digital distribution tools (e.g., Mailchimp for email marketing, social media scheduling tools like Buffer or Hootsuite) to ensure the poster formats fit platform requirements, including mobile optimization for smaller screen sizes.
- Platform-Specific Optimization:
- Task: Customize poster designs to engage audiences on different digital platforms.
- Action: Adjust design elements (e.g., layout, text size, color contrasts) to suit platform guidelines and optimize engagement (e.g., for Instagram stories, website banners, or email marketing campaigns).
- Action: Test designs in digital environments to ensure clarity and impact across all target platforms.
- Digital Distribution Support:
- Task: Provide support for the distribution of posters across digital channels.
- Action: Collaborate with the SayPro marketing team to schedule and distribute the finalized posters across email campaigns, social media platforms, and websites.
- Action: Ensure proper tagging, alt text for accessibility, and other SEO-friendly practices are implemented in digital content, ensuring maximum reach and visibility.
- Collaboration with SayPro Marketing Team:
- Task: Work closely with the marketing and communication teams to ensure the poster designs meet the campaign objectives.
- Action: Participate in design review meetings to gather feedback and make revisions as necessary. Ensure alignment of the poster content with marketing objectives, target audience, and campaign goals.
- Quality Control and Feedback Iterations:
- Task: Incorporate feedback from the design team and stakeholders into the final design.
- Action: After the initial design is completed, present it for feedback. Implement revisions based on comments from internal teams to improve the design, ensuring all adjustments are finalized before launching.
- File Management:
- Task: Maintain an organized file structure for easy access and future edits.
- Action: Store all design files, including raw files (AI, PSD, etc.) and final versions, in an organized digital repository (e.g., cloud storage or company server). Ensure proper version control for easy access and collaboration.
Key Skills Required:
- Design Software Proficiency: Strong skills in design tools like Adobe Creative Suite (Illustrator, Photoshop, InDesign) or similar programs.
- Branding Understanding: Experience in maintaining brand consistency and aligning design with a brand’s visual identity.
- Digital Platform Knowledge: Understanding of the requirements and best practices for different social media platforms, websites, and email formats.
- Attention to Detail: Ability to produce high-quality designs with an eye for details, ensuring accuracy and consistency.
- Collaboration: Strong communication skills to work with internal teams (marketing, communication, and branding) for successful design execution.
Qualifications:
- Bachelor’s degree in Graphic Design, Visual Arts, Marketing, or related field (preferred).
- 2+ years of experience in graphic design, with a focus on digital media and branding.
- Portfolio showcasing previous poster design and branding work, preferably in digital formats.
This role plays an essential part in ensuring that SayProโs marketing materials are visually cohesive and effectively reach the intended digital audience across all platforms.
- Brand Identity Alignment:
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SayPro Printing Coordination
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description & Tasks: Final Design and Production โ SayPro Monthly January SCMR-13 Posters
Overview:
As part of SayPro’s Monthly SCMR-13 initiative, the role focuses on overseeing the final design and production phases of the SayPro Monthly posters. The primary responsibility is to ensure that the design is aligned with SayPro’s branding standards, followed by effective coordination with printing teams or third-party vendors to guarantee high-quality prints that meet the established specifications. This will contribute to the successful promotion of SayProโs marketing and branding efforts under the SayPro Marketing Royalty SCMR.
Responsibilities:
- Design Development and Alignment:
- Develop eye-catching, innovative poster designs for the January SCMR-13 campaign.
- Ensure the poster’s visual design aligns with the SayPro brand identity, emphasizing consistent use of brand colors, fonts, logos, and messaging.
- Work closely with the SayPro Brand Material Office to incorporate brand elements into the design and ensure consistency across all marketing materials.
- Branding:
- Focus on creating posters that adhere to the SayPro Brand Guidelines, ensuring that the materials remain consistent with the company’s overall visual identity.
- Collaborate with the SayPro Marketing team to understand the strategic objectives of the poster and ensure that the design supports the campaignโs goals.
- Maintain high-quality design standards that elevate the brandโs presence and ensure a professional and cohesive look.
- Layout and Content Integration:
- Coordinate the integration of required content (copy, graphics, and logos) with the design, ensuring legibility and proper placement.
- Adapt and adjust the layout to fit different print sizes, and make sure the design is optimized for the required printing format (e.g., posters, banners).
- Review and refine the design to meet the specific needs of different departments or campaigns while maintaining brand consistency.
- Printing Coordination:
- Act as the point of contact between the SayPro Brand Material Office and the printing department or third-party printing vendors.
- Ensure that all design files are ready for production, formatted correctly for print, and meet the print specifications (e.g., resolution, color modes, bleed lines).
- Coordinate the printing process, checking for errors or discrepancies and ensuring that print quality meets SayPro standards.
- Work with printing vendors to guarantee that the final product meets the specified paper quality, size, colors, and other production requirements.
- Ensure the timely delivery of printed materials for distribution to stakeholders.
- Quality Control:
- Conduct thorough checks of proofs before final approval, ensuring the print version matches the original design.
- Review printed materials upon receipt to ensure color accuracy, paper quality, and overall presentation.
- Troubleshoot and resolve any issues related to the production or printing process.
- Collaboration and Communication:
- Communicate effectively with internal teams (marketing, design, and branding) to clarify project requirements, deadlines, and feedback.
- Engage in meetings and discussions to align the design with the broader marketing strategy for the SCMR-13 campaign.
- Keep stakeholders informed about the progress of the design and production stages, offering updates and timelines.
- Project Management:
- Oversee the entire poster production process from concept to completion.
- Ensure deadlines are met, and that all tasks are completed on time and within the allocated budget.
- Manage multiple tasks and priorities simultaneously, ensuring that all aspects of the design, production, and printing run smoothly.
- Documentation and Reporting:
- Maintain proper documentation for design revisions, final approval, and printing files.
- Prepare reports on the production process, noting any challenges, adjustments, or lessons learned for future projects.
Skills and Qualifications:
- Experience in Graphic Design: Proven experience in graphic design, especially in creating marketing materials like posters, brochures, and other print collateral.
- Branding Expertise: Strong understanding of brand identity, including color theory, typography, and layout design.
- Software Proficiency: Proficient in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.).
- Communication Skills: Strong written and verbal communication skills, able to articulate design concepts and collaborate effectively with team members and external vendors.
- Attention to Detail: Excellent attention to detail to ensure the design and printed material meet all quality standards.
- Project Management: Strong organizational skills to manage multiple projects and deadlines, ensuring that the production process runs efficiently.
- Print Production Knowledge: Knowledge of the printing process, including paper types, color profiles, and other technical aspects that affect print quality.
- Problem-Solving: Ability to identify and address challenges in the design or production process promptly.
Final Notes:
This role requires a balance of creativity, technical expertise, and strong communication to ensure that the final design is executed successfully from concept to production. The ability to collaborate across departments and with external vendors is essential to meeting SayProโs high standards of quality and consistency.
- Design Development and Alignment:
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SayPro Finalizing Poster Design
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description & Tasks for Final Design and Production (January SCMR-13)
Position: Poster Designer (Final Design and Production)
Department: SayPro Marketing Royalty SCMR
Location: SayPro Brand Material Office
Job Overview: The Poster Designer will be responsible for finalizing the design of promotional posters in alignment with SayPro’s branding and ensuring they are ready for both print and digital distribution. This role involves working closely with the marketing team to bring creative concepts to life while maintaining high standards of design, quality, and brand consistency.
Key Responsibilities:
- Finalizing Poster Design:
- Design Review and Finalization: Once the initial design is approved, review the poster’s details, ensuring that it meets the required specifications. Make necessary adjustments to enhance the visual appeal and functionality of the design, in line with SayPro’s branding.
- File Preparation: Convert the design into final print-ready and digital versions. Ensure that the final design meets the technical requirements for different formats, including high-resolution for printing and web-optimized for online distribution.
- Resolution and Quality Checks: Ensure that all images, fonts, and design elements are of the highest quality with appropriate resolution (300 DPI for print, 72 DPI for digital) for clear, professional presentation.
- Print and Digital Formats:
- Print Format: Prepare and deliver the design in a variety of file formats suitable for print production (e.g., PDF, TIFF, EPS). Ensure color consistency and accuracy using CMYK color mode for print media.
- Digital Format: Adjust the design for online marketing, ensuring it is optimized for web viewing across various platforms (e.g., social media, websites). Prepare digital formats (e.g., JPG, PNG, GIF, etc.) with appropriate file sizes for fast loading and display.
- Branding Consistency:
- Brand Alignment: Ensure all designs align with SayProโs brand identity, using the correct logo, color schemes, typography, and overall design aesthetics as prescribed in the SayPro Brand Guidelines.
- Quality Assurance: Conduct a final review to confirm that the design elements adhere to SayPro’s branding rules and guidelines. Make sure that the poster resonates with the target audience while maintaining professionalism and visual appeal.
- Collaboration with Marketing Team:
- Design Briefs: Work closely with the marketing team to understand the campaignโs objectives, target audience, and messaging. Follow the creative direction provided and offer design solutions that align with the campaign goals.
- Feedback Implementation: Incorporate any necessary revisions or feedback from the marketing team to enhance the design and ensure it meets their expectations.
- Production Coordination:
- Print Production Coordination: Liaise with print vendors or the production team to ensure that the final design is printed according to specifications, and resolve any issues related to the printing process.
- Proofing and Final Approval: Before going to print, review printed proofs to confirm color accuracy, layout integrity, and material quality. Obtain final approval from the marketing team before proceeding with production.
- Documentation and Record-Keeping:
- Design Archives: Keep detailed records of all versions of the poster designs for future reference. Store the final files securely in both print and digital archives.
- Version Control: Maintain version control of all designs to track revisions, edits, and approvals.
Skills and Qualifications:
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) or equivalent design software
- Strong understanding of print and digital design requirements
- Familiarity with SayProโs brand guidelines and the ability to translate them into creative designs
- Attention to detail and a high standard of quality in design work
- Excellent communication skills and the ability to work collaboratively in a team environment
- Ability to manage time effectively and handle multiple projects with tight deadlines
- Knowledge of file formats, resolution, and color modes for both print and digital media
Working Environment:
- This position requires a mix of independent work and collaboration with the SayPro Marketing team.
- A creative workspace within the SayPro Brand Material Office.
- Occasional interaction with external vendors and printers.
Reporting to:
- SayPro Marketing Manager or Lead Designer (depending on internal structure)
This role is integral to the SayPro Marketing Royalty SCMR’s efforts in producing high-quality, on-brand promotional materials to support SayProโs objectives.
- Finalizing Poster Design:
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SayPro Design Optimization
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Description: SayPro Design Refinement and Revisions
Position Overview:
The SayPro Design Refinement and Revisions role is responsible for optimizing and refining poster designs, ensuring they align with SayProโs brand identity, and are adaptable across different platforms. The role involves working closely with the marketing and creative teams to ensure the final designs meet the visual, technical, and brand standards required for SayPro Monthly posters and materials. The primary objective is to ensure the designs work seamlessly across digital and printed formats, adjusting for size and aspect ratio as needed.Key Responsibilities:
- Design Optimization:
- Multi-Platform Adaptation: Ensure the poster design works effectively on various platforms such as social media, websites, print (e.g., banners, flyers), and email marketing. Adapt the design to be responsive, making necessary adjustments for different sizes and aspect ratios without compromising the visual integrity.
- Cross-Format Consistency: Maintain consistency in the design across different formats and sizes while ensuring high-quality visuals, including resolution and color accuracy.
- File Preparation: Prepare files in the appropriate formats (e.g., JPG, PNG, PDF, SVG) for different uses, ensuring they are optimized for both print and web use. This includes color profiles and resolution settings for high-quality prints.
- Brand Alignment:
- SayPro Brand Guidelines: Develop and refine posters that align with SayPro’s branding. Ensure the design adheres to the established brand material, using consistent fonts, colors, logos, and overall style in accordance with SayPro’s visual identity.
- Creative Direction: Work with the SayPro Marketing Royalty and Creative Teams to understand design briefs and goals. Incorporate feedback and suggestions to ensure the final designs resonate with the intended audience while staying true to the brand image.
- Logo and Typography Usage: Ensure the SayPro logo and other brand assets are used appropriately, adhering to brand guidelines for visibility, placement, and sizing.
- Collaboration and Communication:
- Team Coordination: Collaborate with the SayPro Marketing Royalty and SCMR teams to understand the specific messaging for each poster, incorporating feedback, suggestions, and revisions into the design process.
- Feedback Incorporation: Actively participate in design review sessions to gather feedback and adjust designs accordingly. Address any revisions or updates to ensure the final product meets expectations.
- Client Interaction: If necessary, liaise with clients or external stakeholders to clarify design requirements, gather additional information, or explain design choices.
- Technical Competence:
- Adobe Creative Suite Expertise: Utilize tools such as Adobe Photoshop, Illustrator, and InDesign to refine and create high-quality poster designs.
- Version Control: Maintain version control for each design, ensuring that previous drafts, iterations, and feedback are tracked for reference and comparison.
- Poster Design for SayPro Monthly Campaigns:
- Monthly Posters: Create and revise monthly posters for SayPro’s promotional campaigns, ensuring they reflect the ongoing themes, campaigns, or promotions.
- SayPro Marketing Materials: Collaborate on creating additional materials as needed, such as flyers, brochures, and digital content, ensuring all materials align with the overarching marketing campaign.
- Design Testing:
- Preview Testing: Test designs across different platforms to ensure they appear as intended, making adjustments for various devices, screen sizes, and print outputs.
- Adaptation to Feedback: Based on testing results, revise designs to meet user feedback, ensuring consistency and effectiveness.
Skills & Qualifications:
- Design Software Expertise: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Attention to Detail: High level of precision and attention to detail to ensure designs are of the highest quality.
- Understanding of Branding: Strong understanding of branding principles and ability to apply brand guidelines to design.
- Adaptability: Ability to create designs that work seamlessly across various platforms and formats, from small social media ads to large print materials.
- Collaboration: Strong communication and collaboration skills to work with various teams and stakeholders.
- Time Management: Ability to work on multiple design projects simultaneously while meeting deadlines.
Tasks Breakdown:
- Design Refinement and Optimization:
- Adjust poster designs for various aspect ratios and sizes.
- Optimize files for both digital and print formats (adjust resolution, color profile, and file types).
- Ensure the visual integrity of the poster is maintained when resized or reformatted.
- Branding and Creative Development:
- Ensure that all poster designs align with the SayPro brand guidelines.
- Adjust colors, fonts, and layout to ensure consistency across different campaigns and materials.
- Feedback Integration:
- Review and incorporate feedback from the SayPro Marketing Royalty, SCMR team, and other stakeholders to refine poster designs.
- Design Testing and Adjustments:
- Test designs across digital platforms and various print outputs (e.g., large posters, flyers) to ensure they meet all required technical specifications.
By effectively executing these tasks, the SayPro Design Refinement and Revisions role plays a crucial part in ensuring that all SayPro Monthly posters and marketing materials are visually appealing, on-brand, and optimized for use across all platforms.
- Design Optimization:
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SayPro Collaboration with Teams
SayPro Monthly January SCMR-13 SayPro Monthly Posters Design Branding: Develop posters that align with brand identity by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Job Overview:
As a Graphic Designer at SayPro, you will be responsible for designing and refining monthly posters as part of the SayPro Monthly campaign. You will collaborate with various teams, such as marketing, sales, and customer service, to ensure the design aligns with the brand’s identity and supports the objectives of the company. The role requires the ability to take feedback and revise designs to meet specific needs, while maintaining brand consistency and delivering high-quality visual materials.
Key Responsibilities:
- Design Development & Refinement:
- Initial Concept Creation: Develop initial poster designs based on the creative brief, ensuring they align with the brandโs visual identity and messaging goals.
- Design Refinement: After receiving feedback from internal teams (e.g., marketing, sales, customer service), refine the design to address any concerns or suggestions. This may include adjustments to color schemes, typography, layout, and imagery.
- Versioning and Revisions: Prepare multiple design variations, iterating based on team feedback until the design is finalized.
- Collaboration with Teams:
- Feedback Integration: Actively participate in collaborative sessions with relevant teams, including marketing, sales, and customer service, to discuss design feedback and revisions.
- Team Communication: Communicate effectively with all stakeholders to understand their objectives and how the design can better support their needs. Ensure designs meet both creative and functional requirements.
- Approval Process: Work closely with senior designers and the marketing team to ensure designs are approved before final production. Be prepared to make revisions based on internal discussions or external feedback.
- Brand Consistency and Alignment:
- Brand Standards: Ensure all designs are consistent with the SayPro brand identity, utilizing established brand guidelines, fonts, colors, and logos.
- Material Consistency: Develop poster designs that maintain uniformity across all SayPro marketing materials, ensuring a cohesive visual presence in all communications.
- Collaboration with Marketing and Sales Teams:
- Creative Brief Understanding: Work with the marketing and sales teams to understand the objectives behind each poster design (e.g., promoting a product, service, or event). Adjust designs to fit the specific campaign goals and target audience.
- Campaign Alignment: Align the poster designs with broader marketing strategies and campaign goals, including promotions, product launches, or seasonal initiatives.
- Poster Production and Delivery:
- Final Edits and Production: Prepare the final poster designs in multiple formats for print and digital use (e.g., high-resolution PDFs, web-ready images). Ensure all files are production-ready and meet necessary specifications for various media platforms.
- Quality Control: Review designs to ensure they are free from errors before submission for approval or production. Conduct a final check to ensure designs meet both aesthetic and functional quality standards.
- Project Management:
- Timely Delivery: Meet design deadlines and ensure all revisions and final versions are completed on time for the monthly SayPro campaign.
- Task Tracking: Keep track of the design projectโs progress and manage tasks efficiently to ensure smooth collaboration and completion.
- Market Trends Awareness:
- Industry Research: Stay updated on design trends, competitor strategies, and industry innovations that can improve the quality and impact of the monthly posters.
- Creative Innovation: Propose new design ideas or improvements that align with SayProโs goals and improve the effectiveness of marketing communications.
Skills & Qualifications:
- Education: Bachelorโs degree in Graphic Design, Visual Arts, or related field.
- Experience: 3-5 years of experience in graphic design, preferably in marketing or advertising, with experience in poster and print media design.
- Technical Skills: Proficiency in design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), and familiarity with design tools for collaboration and project management (e.g., Trello, Slack, or Asana).
- Communication Skills: Excellent written and verbal communication skills for interacting with various teams and stakeholders.
- Attention to Detail: Strong eye for detail and accuracy, ensuring that every design is polished and error-free.
- Problem Solving: Ability to take constructive feedback and quickly adapt designs to meet the evolving needs of different teams.
Working Conditions:
- Full-time, with the possibility of hybrid/remote work depending on company policies.
- Flexible working hours, but designs must be delivered on time and meet all deadlines.
- Collaborative work environment with opportunities to interact with cross-functional teams.
This job description reflects the tasks and responsibilities associated with designing and refining SayPro Monthly posters while collaborating with different teams to ensure the final product aligns with brand objectives and customer needs.
- Design Development & Refinement: