SayPro Monthly January SCMR-13 SayPro Monthly Furniture Poster Design Branding: Design posters showcasing branded furniture by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
Sure! Here’s a detailed Job Description for SayPro Monthly Furniture Poster Design Branding, incorporating the responsibilities for Monitoring and Reporting, and the context from the January SCMR-13 project:
Job Title:
SayPro Monthly Furniture Poster Design Branding – Visual Designer
Department:
SayPro Marketing Royalty (SCMR)
Office: SayPro Brand Material Office
Project Code:
SCMR-13 – January Issue
Job Summary:
The SayPro Monthly Furniture Poster Design Branding role involves conceptualizing, designing, and delivering high-quality promotional posters for SayPro-branded furniture. These posters will be used across various platforms as part of SayPro’s visual marketing strategy, aimed at boosting brand recognition and product appeal.
The designer will be responsible for not only creating visually compelling content but also for monitoring design performance, reporting on engagement outcomes, and refining future creative direction based on collected data.
Key Responsibilities:
1. Poster Design and Branding:
- Design monthly poster(s) showcasing featured furniture items under the SayPro brand.
- Align all visuals with the SayPro brand identity guidelines and tone.
- Use high-quality images, typography, and layout techniques to reflect premium branding.
- Ensure each design highlights the unique value, aesthetics, and function of the furniture product(s).
- Create versions of posters optimized for both digital (social media, websites, email) and print (flyers, in-store displays).
2. Collaboration and Content Strategy:
- Work closely with the SayPro Brand Material Office and SCMR team to understand furniture highlights and monthly themes.
- Incorporate feedback from SayPro marketing leadership and stakeholders.
- Assist in selecting promotional copy and product specifications to be featured in each design.
3. Monitoring and Reporting:
- Track performance metrics such as audience reach, engagement rates (likes, shares, saves, downloads), and customer inquiries/sales influenced by poster exposure.
- Use tools such as Google Analytics, social media insights, or feedback forms to gather performance data.
- Document visual engagement results in a monthly report to SayPro SCMR leadership.
4. Adjust Based on Results:
- Review collected data to understand which designs are performing best.
- Identify trends and patterns (e.g., color use, composition, product types) that drive engagement.
- Apply insights to refine design strategies in upcoming months.
- Propose A/B testing visuals or layout variations based on previous outcomes.
Qualifications:
- Degree or Diploma in Graphic Design, Visual Communication, or a related field.
- 2+ years experience in branding, poster design, or marketing design (furniture/retail branding is a plus).
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Experience with design performance tracking and analytics (basic reporting skills required).
- Excellent communication, layout design, and attention to detail.
- Ability to meet deadlines and work on a recurring monthly schedule.
Performance Indicators:
- Timely delivery of monthly furniture posters.
- Visual quality and brand alignment of each poster.
- Measurable improvement in engagement metrics over time.
- Clear and actionable monthly reporting with design strategy recommendations.
- Responsiveness to data-driven design improvement.
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