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SayPro Monthly January SCMR-13 SayPro Monthly Furniture Poster Design Branding: Design posters showcasing branded furniture by SayPro Brand Material Office under SayPro Marketing Royalty SCMR

SayPro Documents Required from Employee

Document Type: Design Drafts
Project Reference: SayPro Monthly January SCMR-13
Project Title: SayPro Monthly Furniture Poster Design Branding
Managed By: SayPro Brand Material Office under SayPro Marketing Royalty SCMR

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Purpose of Submission:

To ensure transparency, creative alignment, and quality control in the poster design process, all employees involved in the SayPro Monthly Furniture Poster Design Branding initiative are required to submit Design Drafts. These documents will serve as the initial creative representations of each furniture poster and will form the foundation for internal review, refinement, and final approval.

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Document Name: Design Drafts – Furniture Poster Concepts

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Detailed Description of Requirements:

1. Initial Concept Mockups

Each employee must submit a minimum of three (3) initial poster design mockups per assigned furniture product or campaign theme. These mockups should represent diverse visual interpretations and layout options, allowing for flexible creative direction and stakeholder feedback.

• Visual Composition Options: Explore different design styles (e.g., minimalist, modern, lifestyle-focused) and layouts.
• Typography Variations: Include versions that test alternative font pairings within the scope of SayPro’s branding guidelines.
• Image Placement: Experiment with product placements (full image focus, lifestyle scene integration, etc.).
• Taglines/Copy: Use placeholder or proposed marketing copy relevant to the campaign objective.

2. Design Rationale Document

Alongside the design drafts, include a brief explanation for each concept, covering:

• Design Intention: What message is being conveyed?
• Styling Choices: Justification for color palette, typography, layout, and image treatment.
• Target Audience Alignment: How the design concept resonates with SayPro’s customer segments.

This document can be submitted as a short slide deck or PDF attached with the drafts.

3. Format & Technical Specifications

To ensure all mockups are reviewable by the SayPro Brand Material Office and cross-functional teams:

• Preferred File Types:
  • JPEG or PNG for static previews
  • PDF for multi-page draft presentations
  • Adobe Illustrator (.AI) or Photoshop (.PSD) files for editable submissions
• Resolution:
  • All draft images must be exported at 300 DPI (dots per inch) for clear viewing
  • Dimensions should match poster size specifications (e.g., A2, A3, or digital format dimensions such as 1080×1920 for vertical layouts)
• File Naming Convention: cssCopyEdit[EmployeeName]_SayProPosterDraft_[ConceptNumber]_MMYY Example: JaneDoe_SayProPosterDraft_01_0125

4. Internal Review Readiness Checklist:

Before submission, employees must ensure each draft includes:

• ✔️ Placeholder or proposed SayPro tagline
• ✔️ Branded color palette and fonts
• ✔️ High-resolution furniture product images
• ✔️ SayPro logo placement (as per brand guide)
• ✔️ Space for CTA (Call-to-Action), if applicable
• ✔️ Alignment with seasonal or campaign themes (if provided)

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Review Timeline & Submission Deadlines:

• Initial Draft Submission Deadline: Within Week 2 of the project timeline
• Internal Feedback Loop: Begins immediately upon submission, concluding in Week 3
• Final Design Selection: Based on internal scoring rubric and alignment with brand messaging

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How to Submit:

All design drafts and rationale documents must be uploaded to the SayPro Central Design Portal under the designated folder path:
/Projects/SCMR-13_Jan25/FurniturePosters/Drafts_[EmployeeName]/

Alternatively, email submissions can be made directly to:
📧 brandoffice@saypro.org with the subject line:
[EmployeeName] – SayPro Furniture Poster Draft Submission – SCMR-13

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Importance of Design Drafts:

These documents are critical for:

• Early-stage stakeholder involvement
• Strategic alignment with campaign goals
• Efficient design iteration cycles
• Upholding SayPro’s brand integrity

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Note to Employees:

Failure to submit thorough and timely drafts may delay the project schedule and affect poster campaign rollouts. Repeated non-compliance may result in reassignment of design responsibilities.

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Let your drafts reflect SayPro’s excellence – every pixel counts!

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