SayPro applicants abstract

Submission Guidelines

All applicants are required to submit a complete research entry package consisting of the following five components:

1. Motivation Statement (Maximum 300 words):
   A personal narrative outlining your interest in SayPro Brand Perception research. This should express:
   • Your connection to brand studies or qualitative research
   • Why SayPro’s brand values, identity, or presence are of interest
   • What you hope to achieve or contribute through this research initiative
2. Abstract of Qualitative Study or Approach (Maximum 500 words):
   A concise summary of the research you intend to present or explore. The abstract must clearly articulate:
   • The research question or central theme
   • The qualitative methodology or theoretical framework being applied
   • Key topics or perspectives the study aims to uncover
   • The relevance of the study to SayPro’s brand perception or broader brand dynamics
     This abstract should provide a compelling overview of the research direction and demonstrate its alignment with SayPro’s qualitative research goals.
3. Full Qualitative Analysis Paper (2,000–5,000 words):
   A structured academic or professional paper including the following sections:
   • Introduction and background
   • Literature review or theoretical context
   • Research design and methodology
   • Findings and discussion
   • Conclusion and implications
4. Researcher Bio(s) (Maximum 150 words per individual):
   A short profile for each participant, including relevant qualifications, institutional affiliation (if applicable), research interests, and prior experience in brand studies or qualitative research.
5. Ethics Statement:
   A formal declaration confirming ethical compliance in the research process, including participant confidentiality, consent, and data protection practices where applicable.