SayPro Monthly January SCMR-13 SayPro Monthly Printing: Select appropriate paper stock and finish by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
SayPro Tasks to be Done for the Period
1. Brand Consistency Review
Objective:
Ensure all printed materials maintain a unified and professional brand identity across all communication channels.
Tasks:
- Conduct a comprehensive review of all printed collateral produced during the period.
- Cross-check each item against SayPro’s Brand Guidelines as specified in SayPro Monthly January SCMR-13.
- Pay close attention to:
- Logo usage: Proper placement, spacing, and scale.
- Typography: Approved font families, sizes, and hierarchy.
- Color scheme: Accurate use of SayPro’s primary and secondary brand colors.
- Imagery and icons: Adherence to approved styles and tone.
- Voice and tone: Alignment with SayPro’s professional and inclusive communication style.
- Create a checklist and scoring rubric for easy tracking of compliance.
- Document any inconsistencies and work with the content and design teams to revise or reprint as necessary.
- Submit a final Brand Consistency Report to the SayPro Marketing Royalty for approval and archiving.
2. SayPro Monthly Printing
Objective:
Produce high-quality printed materials that align with SayPro’s brand image and meet organizational needs.
Tasks:
- Coordinate with the SayPro Brand Material Office under the supervision of the SayPro Marketing Royalty SCMR.
- Determine the specific printed items needed for the month (e.g., brochures, newsletters, posters, training manuals).
- Select paper stock and finish appropriate for each item, considering:
- Durability (e.g., gloss or matte laminate for brochures and presentation materials)
- Readability (e.g., uncoated stock for text-heavy documents)
- Brand appeal (e.g., premium textured finishes for high-profile communications)
- Confirm print quantities, distribution plans, and deadlines.
- Obtain and review print proofs before final production to ensure quality and brand alignment.
- Approve final artwork and oversee delivery logistics.
- Record all print specifications and vendor details in the SayPro Monthly Printing Register for audit and future reference.
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