Business Name: SayPro Car Wash with Tshisanyama Location: Gauteng, South Africa Business Type: Hybrid – Service (Car Wash) and Hospitality (Tshisanyama) Owner(s): Neftaly Malatjie Start Date: 01/01/2025
SayPro Car Wash with Tshisanyama is a unique fusion of two essential and high-demand services in South African communities: professional car cleaning and traditional flame-grilled food. Located in a high-traffic area, the business aims to create a social, convenient, and premium-value experience where customers can enjoy delicious meals while their vehicles are cleaned.
2. Business Objectives
Offer professional, eco-friendly car wash services with high customer satisfaction.
Provide high-quality, authentic Tshisanyama food using locally sourced meats and ingredients.
Build a strong community brand known for quality, convenience, and entertainment.
Reach monthly revenue of R100,000+ within the first year.
Expand to multiple locations within three years.
3. Products and Services
A. Car Wash Services
Package
Description
Price Range (ZAR)
Basic Wash
Exterior wash & tire shine
R60
Full Wash
Exterior + Interior cleaning
R100
Premium
Full wash + Engine cleaning + Wax
R150
Valet Services
Deep interior detailing
R250+
B. Tshisanyama Services
Item
Description
Price Range (ZAR)
Beef, Lamb, Chicken, Pork
Grilled to order over open flame
R50–R150
Sides
Pap, chakalaka, salad, fries
R20–R50
Beverages
Soft drinks, water, non-alcoholic beverages
R10–R30
Add-Ons
Free Wi-Fi for customers
DJ/music events on weekends
Loyalty programs for repeat car wash customers
4. Market Analysis
A. Target Market
Working professionals with cars
Commuters and taxi owners
Students and youth seeking a hangout spot
Event-goers on weekends
Locals who value convenience and good food
B. Location Advantage
High foot and vehicle traffic
Close to taxi ranks, universities, or malls
Available space for both car wash operations and seating area
C. Market Trends
Increasing demand for convenient, multi-service businesses
Growth in township economies and food-based hangouts
Rising car ownership and need for maintenance
5. Competitive Advantage
Unique combo of car wash and Tshisanyama
Social atmosphere with music and events
High hygiene standards
Quick, quality service and friendly staff
Affordable pricing with premium feel
6. Marketing and Sales Strategy
A. Marketing Channels
Social media (Facebook, Instagram, TikTok)
WhatsApp promotions
Flyers and posters around community hot spots
Referral discounts
Local radio and influencers
B. Sales Tactics
Launch promotions (e.g., Free pap + chakalaka with full car wash)
“Car Wash + Braai Combo” specials
Customer loyalty card (e.g., every 5th wash free)
Event hosting (car clubs, birthday parties, DJ nights)
7. Operations Plan
A. Staffing
Role
Number
Monthly Salary (ZAR)
Car Wash Technicians
4
R3,500 each
Braai Chefs
2
R4,000 each
Cashier/Manager
1
R5,500
Cleaner/Support
1
R3,000
B. Daily Operations
Open: 7 AM – 8 PM (Mon–Sun)
Team rotations for efficiency
Daily cash-up and hygiene check
Inventory restock twice a week
8. Financial Plan
A. Start-up Costs
Item
Estimated Cost (ZAR)
Equipment (Car wash & Braai)
R50,000
Renovation/Setup
R30,000
Initial Inventory
R15,000
Staff Salaries (1st month)
R25,000
Marketing & Branding
R10,000
Licenses & Permits
R5,000
Total
R135,000
B. Monthly Revenue Forecast
Revenue Stream
Est. Monthly Revenue
Car Wash
R40,000
Tshisanyama
R60,000
Beverages
R10,000
Total
R110,000
C. Monthly Expenses
Item
Amount (ZAR)
Salaries
R25,000
Supplies & Stock
R25,000
Rent & Utilities
R10,000
Marketing
R3,000
Miscellaneous
R2,000
Total
R65,000
D. Projected Monthly Profit: R45,000
Break-even Point: Within 3–4 months
9. Legal & Compliance
Business registration (CIPC)
SARS tax registration
Food safety and health permits
Public liability insurance
Fire safety compliance
10. Risk Management
Risk
Mitigation
Weather disruptions
Covered bays/tents
Food spoilage
Daily inventory checks
Theft or vandalism
CCTV, security at night
Low traffic
Targeted marketing, events
11. Growth & Expansion
Year 1: Build a strong brand and loyal base Year 2: Launch second branch in nearby township Year 3: Introduce mobile car wash service and food delivery Year 4+: Franchise model development
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