SayPro Audition Contestant Registration Plan
🎯 Goal: Register at least 1,000 participants nationwide by the end of the month.
📅 Deadline: March 31, 2025
📍 Target Cities: Johannesburg, Cape Town, Durban, Bloemfontein, Port Elizabeth, Polokwane, Nelspruit, Rustenburg
1. REGISTRATION PROCESS
✅ Online Registration:
- Open through SayPro’s official website and social media platforms.
- Digital form requiring contestant details (Name, Age, Contact, Audition Category).
- Automatic confirmation email upon successful registration.
✅ On-Site Registration:
- Available at designated community centers and audition venues in key cities.
- Physical forms collected by local coordinators.
✅ WhatsApp & SMS Registration:
- Contestants can submit details via WhatsApp or SMS for easy access.
✅ Call Center Support:
- Dedicated hotline for inquiries and troubleshooting registration issues.
2. MARKETING & PROMOTION STRATEGY
🚀 Social Media Campaigns – Daily posts with countdowns, success stories, and video promos.
📻 Radio & TV Ads – Short commercials aired on local stations in each province.
📢 Community Engagement – Posters, flyers, and local event promotions.
🎭 Influencer Partnerships – Work with social media influencers to spread awareness.
3. WEEKLY REGISTRATION TARGETS
Week | Target Registrations | Cumulative Total | Action Plan |
---|---|---|---|
Week 1 (March 1-7) | 250 | 250 | Launch registration, press releases, initial ads |
Week 2 (March 8-14) | 300 | 550 | Intensify social media ads, influencer collaborations |
Week 3 (March 15-21) | 300 | 850 | Targeted outreach in local schools and community groups |
Week 4 (March 22-31) | 150 | 1,000 | Final call push via SMS, WhatsApp, and event teasers |
4. TRACKING & MONITORING
📊 Daily Registration Reports – Compiled from website analytics, WhatsApp, and call center logs.
📍 City-wise Registration Breakdown – Track sign-ups per location to focus marketing efforts.
📝 Adjust Strategy Weekly – If numbers are low, boost local promotions and paid ads.
5. NEXT STEPS
🔹 March 25-31: Final push to reach 1,000 participants.
🔹 April 1-5: Send audition details and schedules to registered contestants.
🔹 April 5: Start the first round of auditions in Johannesburg!
Leave a Reply
You must be logged in to post a comment.