SayPro Monthly January SCMR-13 SayPro Monthly Personalization: Add custom elements like quotes or company values by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
SayPro Job Description: Periodic Updates and Content Refresh Specialist
Department: SayPro Marketing Royalty (SCMR)
Reporting To: SayPro Brand Material Office
Reference: SayPro Monthly January SCMR-13
Position Type: Part-Time/Project-Based
Location: Remote/On-Site (depending on campaign)
Objective:
Ensure the personalization strategy of SayPro remains dynamic, relevant, and aligned with the brand’s evolving voice, by implementing regular content updates and creative refreshes.
Key Responsibilities:
1. Content Personalization & Theming
- Integrate and rotate custom elements such as:
- Motivational or company-aligned quotes
- Relevant SayPro values, slogans, or mission highlights
- Monthly themes (e.g., innovation, teamwork, leadership)
- Customize content based on audience type (e.g., internal staff, partners, clients)
2. Monthly Updates and Refreshes
- Execute monthly content refresh in accordance with SayPro Monthly schedules (e.g., SCMR-13 for January).
- Replace outdated or repetitive elements to avoid user fatigue.
- Propose fresh creative angles each month based on campaign data and audience feedback.
3. Tone and Style Optimization
- Review all existing message templates and ensure alignment with the SayPro tone (friendly, empowering, professional).
- Adjust phrasing, voice, and format depending on medium (email, social posts, internal memos).
- Suggest improvements to enhance emotional impact and engagement.
4. Collaboration with Brand Material Office
- Work closely with the SayPro Brand Material Office to ensure all updates reflect:
- Current brand guidelines
- Marketing Royalty SCMR directives
- Compliance with internal style and messaging standards
5. Quote & Content Sourcing
- Curate quotes that align with brand values, seasonality, or campaign focus.
- When necessary, create original micro-content or adapt internal messaging for external sharing.
- Maintain an internal database of quotes and brand-appropriate sayings.
6. Thematic Integration
- Align content with overarching SayPro campaign themes (e.g., sustainability month, leadership week).
- Ensure that visual and textual elements reinforce the monthly message.
7. Documentation & Reporting
- Submit a Monthly Personalization Report documenting:
- What was updated
- Why it was chosen
- Performance metrics (if available)
- Archive past monthly content in the SayPro shared drive for future reuse or analysis.
Required Skills:
- Strong command of branding and marketing communication
- Excellent written communication and storytelling skills
- Creativity and trend awareness
- Project and time management
- Familiarity with content management tools (e.g., Notion, Trello, Google Drive)
- Knowledge of SayPro values and internal voice
KPIs / Success Metrics:
- On-time delivery of monthly updates
- Engagement metrics on refreshed content (e.g., open rates, clicks, internal feedback)
- Consistency with SayPro tone and style
- Positive qualitative feedback from internal and external audiences
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