SayPro Design user-friendly, standardized data collection tools through the SayPro platform.

✅ 1. SayPro Standardized Data Collection Tools – Overview

🛠 2. Design Features of Each Tool

📌 A. SayPro Marketing Activity Tracker (MAT)

• Interface: Google Form or SayPro Web Form
• Fields:
  • Campaign Name
  • Type (Email, Social Media, SMS, Event)
  • Date Started/Ended
  • Target Audience
  • Objectives
  • Estimated Reach
• Output: Auto-updates a master tracker and dashboard.

📌 B. Audience Engagement Feedback Form (AEFF)

• Interface: Embedded post-event survey (SayPro App/Website)
• Fields:
  • “How did you hear about this?” (Dropdown)
  • Satisfaction (1–5 stars)
  • What did you find most useful? (Open-ended)
  • Would you participate again? (Yes/No)
• Design: Mobile-optimized, 1-minute completion time
• Output: Auto-summarized in monthly feedback report.

📌 C. Performance Dashboard Input Sheet (PDIS)

• Interface: Google Sheets template (standardized)
• Fields:
  • Monthly Website Visitors
  • CTR (Email/Social Media)
  • Lead Conversions
  • Event Attendance
  • Follower Growth
• Automation: Links to visual dashboard via Google Data Studio or Power BI.

📌 D. Social Media Campaign Log (SMCL)

• Interface: Internal CMS or Excel form
• Fields:
  • Platform (FB, IG, LinkedIn)
  • Content Type (Video, Graphic, Article)
  • Date Posted
  • Budget Spent
  • Reach & Engagement
• Output: Monthly trend reports for MEL.

📌 E. Lead & Conversion Form (LCF)

• Interface: Embedded in SayPro CRM
• Fields:
  • Lead Source (Campaign/Event)
  • Date Captured
  • Contact Method
  • Follow-Up Status
  • Outcome (e.g., Sign-up, No Response)
• Automation: Syncs with CRM to allow conversion tracking.

📊 3. Standardization Features Across All Tools

• Dropdowns and multiple-choice fields to reduce data entry errors.
• Mandatory fields for core data points (e.g., date, type, audience).
• Color-coded input formats to guide users visually.
• Automated reminders for monthly submissions.
• Role-based access to protect data and streamline input.

🧩 4. Integration and Workflow

1. Data Entry by relevant teams (marketing, outreach, comms).
2. Automatic Sync to the SayPro M&E Dashboard.
3. Monthly Review by the Monitoring & Evaluation Office.
4. Insights & Actions shared in Monthly Performance Briefs.