SayPro Documents Required from Employees: Marketing Materials Templates
Purpose:
To maintain a unified, professional visual identity and ensure efficient promotion of SayPro events and programs, employees are required to use standardized templates for various marketing materials. These templates help streamline design, uphold branding consistency, and accelerate campaign rollout.
✅ Required Marketing Material Templates
1. Poster Template (A3 or A4 Size)
Use: For print and digital promotion in community spaces, notice boards, and partner offices.
Template Must Include:
- SayPro logo (top or bottom corner)
- Event name and tagline
- Date, time, and venue (or virtual link info)
- Short event description or key benefits
- Featured speaker/facilitator (photo and name, if applicable)
- Call-to-action (e.g., “Register Now” with QR code or link)
- Contact information or SayPro website
2. Banner Template (Web and Print)
Use: For SayPro website headers, event platforms, newsletters, or print signage.
Required Sizes:
- Web Banner: 1200 x 400 px
- Email Header: 600 x 200 px
- Print Banner: 6 ft x 2 ft (horizontal)
Design Elements:
- Clean, minimal layout with emphasis on event title
- Consistent SayPro color scheme and font
- High-resolution images or background graphics
- Optional: Tagline or sub-theme of the event
3. Social Media Post Templates
Purpose: To share across Facebook, Instagram, LinkedIn, and X (Twitter).
Standard Dimensions:
- Instagram/Facebook post: 1080 x 1080 px
- Instagram story: 1080 x 1920 px
- LinkedIn/Twitter/X banner: 1200 x 628 px
Key Features:
- Bold headline or teaser quote
- Short caption with benefits or speaker info
- Event date & time
- Hashtag or link to register
- SayPro branding (logo and colors)
4. Flyer / Brochure Template (One-Page or Tri-Fold)
Use: For distribution during outreach, trainings, or to partner organizations.
Includes:
- Event overview
- Detailed agenda or schedule
- Speaker bios (brief)
- Testimonials or past success indicators
- Registration instructions
5. Email Campaign Template
Use: Invitations and updates sent via Mailchimp, Outlook, or internal CRM.
Sections to Include:
- Event banner
- Greeting and brief intro
- Event summary and benefits
- Button or hyperlink to register
- Footer with contact info and unsubscribe option
6. Press Release Template
Use: For media engagement and SayPro announcements.
Content Blocks:
- Headline and subheadline
- Intro paragraph with event overview
- Quotes from organizers/speakers
- Why it matters (community or impact angle)
- Registration info and press contact
7. Video & Multimedia Templates (Optional, if applicable)
Use: Reels, trailers, or testimonials for pre/post-event content.
Elements:
- Intro/outro SayPro animations
- Lower-third title graphics
- Consistent font overlays and transitions
- Subtitles for accessibility
🛠 Recommended Tools:
- Canva: For quick social media and flyer design
- Adobe Illustrator / Photoshop: For advanced customization
- Google Slides / PowerPoint: For easily editable poster/banner templates
- SayPro Shared Drive / Intranet: For storage and collaboration
Would you like downloadable template samples or a shared template kit (Canva or PowerPoint) to get started?
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