SAYPRO AUDITION TOUR 2025

MARKETING CONTENT CALENDAR

📅 Campaign Duration: _______________
📍 Target Regions: _______________

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1. OVERVIEW OF MARKETING ACTIVITIES

Activity	Start Date	End Date	Platform(s)	Responsible Person	Status
Press Release Distribution			TV, Radio, Online News		☐ Planned ☐ In Progress ☐ Completed
Social Media Announcements			Facebook, Instagram, Twitter, TikTok		☐ Planned ☐ In Progress ☐ Completed
Influencer Collaboration			Instagram, TikTok, YouTube		☐ Planned ☐ In Progress ☐ Completed
Video Teasers & Trailers			YouTube, Instagram Reels, TikTok		☐ Planned ☐ In Progress ☐ Completed
Contestant Testimonials			Facebook, Twitter, Website Blog		☐ Planned ☐ In Progress ☐ Completed
Radio & Podcast Interviews			FM Stations, Online Podcasts		☐ Planned ☐ In Progress ☐ Completed
Community Engagement & Live Q&A			Facebook Live, Instagram Live		☐ Planned ☐ In Progress ☐ Completed
Paid Advertisements			Google Ads, Facebook Ads		☐ Planned ☐ In Progress ☐ Completed

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2. WEEKLY CONTENT SCHEDULE

Date	Platform	Content Type	Description	Hashtags/Tags	Responsible Person	Status
MM/DD	Facebook	Image Post	Audition Announcement	#SayProAuditions #JoinNow		☐ Planned ☐ Posted
MM/DD	Instagram	Reel	Behind-the-Scenes Clip	#SayProTalent #AuditionDay		☐ Planned ☐ Posted
MM/DD	YouTube	Video	Contestant Highlight	#SayProStars		☐ Planned ☐ Posted
MM/DD	Twitter	Tweet	Audition Tip of the Day	#SayProTips		☐ Planned ☐ Posted
MM/DD	TikTok	Short Clip	Judge’s Message to Contestants	#SayProJudges		☐ Planned ☐ Posted

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3. SOCIAL MEDIA POST CHECKLIST

☐ Engaging caption with a clear CTA (Call to Action)
☐ Proper hashtags for reach and visibility
☐ High-quality images/videos
☐ Scheduled posting time optimized for audience engagement
☐ Cross-promotion on multiple platforms

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4. PERFORMANCE TRACKING & ANALYTICS

Platform	Post Date	Engagement (Likes, Shares, Comments)	Reach	Conversion (Registrations, Sign-ups)
Facebook
Instagram
Twitter
YouTube
TikTok

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Notes & Adjustments

📌 Content should be adjusted based on audience engagement and feedback.
📌 Regularly analyze which platforms perform best and focus on high-impact activities.