SayPro Performance Data Dashboard
Dashboard Title: Segment Performance Overview
Last Updated: April 2025
Owner: SayPro M&E and Data Teams
🎯 Key Dashboard Goals
- Track conversion, engagement, and feedback by segment.
- Enable cross-comparison of service performance by region, demographic, and program type.
- Surface underperforming or high-performing segments for strategic action.
📊 Dashboard Sections & Metrics
1. Segment Overview (Filter Panel)
Allows filtering by:
- Region (Province, Urban/Rural)
- Age Group
- Gender
- Education Level
- Program Type (Training, Cultural, Legislative, etc.)
- Platform (In-person, Online, Blended)
- Period (Monthly, Quarterly, Yearly)
2. Conversion Funnel by Segment
Segment | Registrations | Enrollments | Completions | Certification Rate |
---|---|---|---|---|
Youth 15–24 | 2,400 | 1,800 | 1,200 | 66.7% |
Adult Women 35+ | 1,050 | 900 | 820 | 91.1% |
Rural Eastern Cape | 3,100 | 2,200 | 1,600 | 72.7% |
Unemployed Graduates | 850 | 770 | 700 | 90.9% |
✅ Trend Arrows (↑ or ↓) show comparison to previous period.
3. Engagement Metrics Heatmap
Segment | Avg. Time on Platform | Session Frequency | Drop-Off Rate | Device Used |
---|---|---|---|---|
Informal Workers | 7 min | 2x/week | 22% | 65% mobile |
Youth (Urban) | 14 min | 4x/week | 10% | 80% mobile |
Adults (Blended) | 9 min | 3x/week | 17% | 55% desktop |
📌 Interactive bar graph shows time vs frequency.
4. Feedback & Satisfaction Ratings
Source: Surveys, comment analysis, star ratings
- NPS (Net Promoter Score) by Segment
- Satisfaction (1–5 stars)
- Top 3 Pain Points (word cloud)
- Sentiment Trend (positive/neutral/negative %)
Example:
Segment | NPS | Satisfaction | Top Issues |
---|---|---|---|
Youth (Online) | +42 | 4.1/5 | “Connectivity”, “Course Load” |
Senior Adults | +30 | 3.9/5 | “Tech support”, “Language options” |
5. Dropout & Re-engagement Tracker
- Visual timeline of dropout spikes per month
- Segment-specific re-engagement success rate (e.g., via SMS reminder campaigns)
- Color-coded alert system for high-risk segments
6. Geographic Map View
Interactive map showing:
- Completion rates by municipality
- Hotspots of high or low engagement
- Regional average satisfaction
7. Custom Alerts Panel
- 📍 Low conversion in “Youth in Limpopo”
- 📈 High re-engagement in “Urban single mothers”
- ⚠️ Consistently low feedback from “ECD caregivers – Free State”
Leave a Reply
You must be logged in to post a comment.