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The Permalink Settings in WordPress control the structure and format of your website’s URLs (permalinks). Proper permalink settings can help with SEO, improve user experience, and make your URLs more readable.
Here’s how to configure your WordPress Permalink Settings:
You can change “category” to something else, like “topics” (http://yoursite.com/topics/category-name/).
Tag Base:
Example: http://yoursite.com/tag/tag-name/
You can change “tag” to another term like “labels” (http://yoursite.com/labels/tag-name/).
Why Customize These?
It helps with SEO by making the URL structure cleaner and more relevant to the content.
It gives you more flexibility in how your URLs are displayed.
🧑💻 What to Do After Updating Permalink Settings
Update .htaccess: After saving your permalink changes, WordPress will usually update the .htaccess file automatically. If for any reason it doesn’t, WordPress will provide the code you need to add to the file.
Redirect Old URLs: If you’ve changed your permalink structure (e.g., from the default ?p=123 format to /post-name/), you may want to set up 301 redirects to avoid 404 errors and preserve SEO value.
Use a plugin like Redirection to manage these redirects.
Test Your URLs: After updating the permalink structure, visit a few pages and posts to ensure the URLs work correctly and don’t lead to 404 errors.
🛠️ SEO Considerations for Permalinks
Short, Descriptive URLs: Always aim for short, descriptive URLs that include important keywords (e.g., yoursite.com/seo-guide rather than yoursite.com/?p=123).
Avoid Changing Permalinks After Publishing: Changing a post’s URL can negatively affect SEO, especially if it’s already indexed in search engines. If you must change the URL, set up a 301 redirect.
Use Hyphens for Spacing: Always use hyphens (-) to separate words in your URLs. Avoid underscores (_) because search engines treat hyphens as word separators but treat underscores as part of the word.
⚠️ Things to Avoid in Permalink Structure:
Including Dates: While it’s fine for blogs or news sites, including dates can make your URLs unnecessarily long and might make your content look outdated (e.g., 2025/05/07/your-post-name).
Too Many Parameters: Avoid including query strings (like ?p=123) in your permalinks, as they aren’t user-friendly and are not SEO-optimized.