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SayPro Regularly monitoring

SayPro Monthly January SCMR-13 SayPro Monthly Infographics: Develop infographics to convey complex information visually by SayPro Brand Material Office under SayPro Marketing Royalty SCMR

SayPro Tasks to Be Done for the Period

Category: Ongoing – Continuous Monitoring and Optimization
Reference: SayPro Monthly January SCMR-13 | SayPro Monthly Infographics
Department: SayPro Brand Material Office under SayPro Marketing Royalty (SCMR)


1. Regular Monitoring of Infographic Performance

  • Objective: Ensure each infographic meets the expected engagement and lead generation metrics.
  • Tasks:
    • Track views, shares, likes, and comments across platforms (e.g., LinkedIn, Instagram, Facebook, SayPro website).
    • Analyze click-through rates (CTR) from infographic posts leading to SayPro services or programs.
    • Use Google Analytics, social media insights, and CRM reports for performance tracking.

2. Audience Engagement Analysis

  • Objective: Understand which infographics resonate most with the audience.
  • Tasks:
    • Identify high-performing designs and topics.
    • Track audience demographics and behavior for each infographic.
    • Compare engagement rates across different channels.

3. Optimization of Infographic Design and Content

  • Objective: Continuously improve the quality and effectiveness of infographics.
  • Tasks:
    • Gather feedback from internal teams (marketing, branding, content).
    • Apply insights from analytics to enhance design elements (e.g., color schemes, layout, call-to-action placement).
    • Update or repurpose underperforming infographics based on performance data.
    • A/B test alternative visuals and messaging where necessary.

4. Coordination with SayPro Brand Material Office

  • Objective: Ensure visual consistency and brand compliance across all infographics.
  • Tasks:
    • Align infographic designs with SayPro’s brand guidelines.
    • Submit drafts for review and approval by the Brand Material Office.
    • Incorporate feedback from the Branding and Royalty team (SCMR).

5. Monthly Reporting and Strategy Adjustments

  • Objective: Provide performance updates and recommend next steps for improvement.
  • Tasks:
    • Prepare and submit a monthly infographic performance report as part of SCMR-13.
    • Highlight key wins, low performers, and actionable insights.
    • Recommend content themes and visual strategies for upcoming infographic campaigns.
    • Schedule review meetings with SCMR stakeholders.

6. Integration with Broader Marketing Efforts

  • Objective: Ensure infographic efforts support overall SayPro marketing campaigns.
  • Tasks:
    • Sync infographic topics with SayPro’s monthly themes, campaigns, and announcements.
    • Collaborate with the social media and content teams to ensure consistent messaging.
    • Leverage infographics in newsletters, blog posts, and program promotions.

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