SayPro Monthly January SCMR-13 SayPro Monthly Infographics: Develop infographics to convey complex information visually by SayPro Brand Material Office under SayPro Marketing Royalty SCMR
SayPro Tasks to Be Done for the Period: Week 1 – Research and Data Collection
Objective:
To initiate the development of the SayPro Monthly Infographics for the January edition (SCMR-13) by conducting thorough research and gathering relevant data in collaboration with key team members. The purpose is to ensure the final visual materials accurately reflect complex information in a clear, engaging, and brand-aligned format, under the direction of the SayPro Brand Material Office and as part of SayPro Marketing Royalty SCMR.
1. Identify Scope and Objectives
- Task: Review the brief for SCMR-13 and clarify the core goals of the infographic series.
- Responsibility: SayPro Brand Material Office to define purpose and target audience.
- Output: Clear understanding of key messages and visual storytelling goals for January.
2. Assemble Research Team
- Task: Identify and assign roles to key contributors responsible for sourcing and verifying data.
- Team Members Involved: Marketing analysts, data specialists, communications staff, and graphic design representatives.
- Output: Defined research responsibilities and timelines for each team member.
3. Collect Relevant Data
- Task: Gather all relevant internal and external data sources that can support the infographic content. This includes:
- January performance metrics
- Engagement statistics
- Program success stories
- Case studies and testimonials
- Monthly impact reports
- Sources: SayPro internal reports, department inputs, stakeholder feedback, and approved public data.
4. Analyze and Identify Key Insights
- Task: Work collaboratively to analyze collected data and extract meaningful insights that align with SayPro’s monthly theme and strategic messaging.
- Focus Areas:
- Trends or changes in program delivery
- Growth or performance highlights
- Community impact snapshots
- Any relevant challenges or solutions
5. Outline Infographic Content
- Task: Based on insights, draft an outline of what the infographics will cover, including:
- Titles and subtitles
- Key statistics and visual elements
- Data highlights and annotations
- Output: A working draft of infographic content structure to guide the design phase in Week 2.
6. Collaborate with SayPro Brand Material Office
- Task: Share preliminary insights and content outlines with the SayPro Brand Material Office to ensure alignment with brand standards and visual guidelines.
- Feedback Loop: Incorporate feedback and adjust content direction if necessary.
7. Prepare for Visual Development
- Task: Package the finalized data and content into a format ready for graphic design input.
- Output: A comprehensive data + content brief handed over to the design team for Week 2’s visual execution.
Deliverables for Week 1:
- Defined infographic theme and scope (SCMR-13 – January)
- Research team assignment sheet
- Verified and categorized data sources
- Key insights report
- Infographic content outline
- Approval from SayPro Brand Material Office
- Content brief for designers
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