The SEO Audit Template is an essential tool for tracking and documenting all technical and on-page SEO issues, improvements, and changes during the optimization process. This template can be used to conduct comprehensive audits on SayPro’s website and apps, allowing you to identify problems, track progress, and measure the success of SEO efforts over time. Below is a detailed SayPro SEO Audit Template.

---

1. General Website Information

Field	Details
Website URL	[Enter URL of the website]
Date of Audit	[Enter the date the audit was conducted]
SEO Specialist	[Name of the person conducting the audit]
Audit Type	[Initial, Regular, Post-Optimization]
Version	[e.g., Version 1.0, 2.0, etc.]

---

2. Technical SEO Audit

A. Crawlability and Indexability

Check	Current Status	Issues Found	Suggested Fixes	Priority	Date Resolved
Robots.txt File	[Compliant/Non-Compliant]	[Blocked URLs or errors]	[Fix suggestions for blocking/unblocking specific URLs]	[High/Medium/Low]	[Date fixed]
Sitemap.xml File	[Present/Absent]	[Missing or outdated URLs]	[Update sitemap and resubmit]	[High/Medium/Low]	[Date fixed]
Crawl Errors in Google Search Console	[No errors/Errors found]	[List of specific crawl errors like 404, 500, etc.]	[Fix individual errors, e.g., 404 errors by redirecting]	[High/Medium/Low]	[Date fixed]
Blocked Resources	[None/Resources blocked]	[List of any blocked resources like images, CSS files]	[Unblock resources for proper rendering]	[High/Medium/Low]	[Date fixed]
Canonicalization Issues	[Resolved/Unresolved]	[Duplicate pages or incorrect canonical tags]	[Correct canonical tags to avoid duplicate content]	[High/Medium/Low]	[Date fixed]

B. Mobile Optimization

Check	Current Status	Issues Found	Suggested Fixes	Priority	Date Resolved
Mobile Responsiveness	[Responsive/Not Responsive]	[Pages that don’t render well on mobile]	[Make adjustments to CSS or use responsive design]	[High/Medium/Low]	[Date fixed]
Mobile Usability in Google Search Console	[No issues/Issues found]	[List of mobile usability issues like text too small, clickable elements too close together]	[Fix usability issues]	[High/Medium/Low]	[Date fixed]
Mobile Page Speed	[Good/Fair/Poor]	[Slow loading time on mobile devices]	[Optimize images, use lazy loading, etc.]	[High/Medium/Low]	[Date fixed]

C. Site Speed and Performance

Check	Current Status	Issues Found	Suggested Fixes	Priority	Date Resolved
Page Load Time (Desktop)	[Fast/Moderate/Slow]	[If slow, mention specific time]	[Optimize images, enable compression, reduce JavaScript]	[High/Medium/Low]	[Date fixed]
Page Load Time (Mobile)	[Fast/Moderate/Slow]	[If slow, mention specific time]	[Same as above]	[High/Medium/Low]	[Date fixed]
Core Web Vitals	[Pass/Fail]	[List failed metrics like LCP, FID, CLS]	[Improve LCP by optimizing server response time, FID by reducing JavaScript execution]	[High/Medium/Low]	[Date fixed]
GTmetrix Performance Score	[Score: X]	[List of issues slowing down the site]	[Improve score by following GTmetrix suggestions]	[High/Medium/Low]	[Date fixed]

---

3. On-Page SEO Audit

A. Meta Tags and Title Optimization

Page/Section	Title Tag	Meta Description	Issues Found	Suggested Fixes	Priority	Date Resolved
Homepage	[Current title tag]	[Current meta description]	[Missing, duplicate, too short, not optimized]	[Update title and description to be more relevant and concise]	[High/Medium/Low]	[Date fixed]
Product Page 1	[Current title tag]	[Current meta description]	[Same as above]	[Update title and description]	[High/Medium/Low]	[Date fixed]
Blog Page	[Current title tag]	[Current meta description]	[Same as above]	[Optimize title for keyword relevance]	[High/Medium/Low]	[Date fixed]

B. Header Tags Optimization

Page/Section	H1 Tag	H2 Tags	H3 Tags	Issues Found	Suggested Fixes	Priority	Date Resolved
Homepage	[Current H1 tag]	[List of H2 tags]	[List of H3 tags]	[Missing H1, duplicate header tags]	[Ensure proper use of H1 tag, optimize H2 and H3 tags for content hierarchy]	[High/Medium/Low]	[Date fixed]
Product Page	[Current H1 tag]	[List of H2 tags]	[List of H3 tags]	[Same as above]	[Fix header structure for SEO hierarchy]	[High/Medium/Low]	[Date fixed]

C. Image Optimization

Page/Section	Images Optimized?	Issues Found	Suggested Fixes	Priority	Date Resolved
Homepage	[Yes/No]	[List of unoptimized images]	[Compress images, add alt text]	[High/Medium/Low]	[Date fixed]
Product Page	[Yes/No]	[List of unoptimized images]	[Add alt text, reduce image size]	[High/Medium/Low]	[Date fixed]

---

4. Structured Data (Schema Markup) Implementation

Page/Section	Schema Type	Issues Found	Suggested Fixes	Priority	Date Resolved
Product Pages	[Product, Offer, Review]	[Missing or incorrect schema]	[Add missing schema markup or correct existing schema]	[High/Medium/Low]	[Date fixed]
Blog Pages	[Article]	[Missing or incorrect schema]	[Add missing schema markup or correct existing schema]	[High/Medium/Low]	[Date fixed]

---

5. Backlink Profile Audit

Check	Current Status	Issues Found	Suggested Fixes	Priority	Date Resolved
Total Backlinks	[Number of backlinks]	[Spammy, toxic, or irrelevant backlinks]	[Disavow toxic links]	[High/Medium/Low]	[Date fixed]
Link Diversity	[Diverse/Not Diverse]	[Lack of diversity in backlinks]	[Focus on building high-quality backlinks from relevant sources]	[High/Medium/Low]	[Date fixed]

---

6. Final Summary and Recommendations

Issue Type	Priority	Action Taken	Additional Recommendations	Follow-Up Needed
Crawlability Issues	[High/Medium/Low]	[Describe actions taken]	[Any additional improvements to implement]	[Yes/No]
Site Speed Improvements	[High/Medium/Low]	[Describe actions taken]	[Suggestions for further optimization]	[Yes/No]
On-Page SEO	[High/Medium/Low]	[Describe actions taken]	[Suggestions for content or design changes]	[Yes/No]
Structured Data Implementation	[High/Medium/Low]	[Describe actions taken]	[Suggestions for improving schema coverage]	[Yes/No]

---

7. Next Steps and Ongoing Monitoring

• Regular Monitoring Frequency: [e.g., Monthly, Quarterly]
• Recommended Tools for Ongoing Monitoring:
  • Google Search Console
  • Google Analytics
  • Screaming Frog SEO Spider
  • GTmetrix
  • SEMrush / Ahrefs

---

Conclusion

This SayPro SEO Audit Template serves as a comprehensive framework for conducting in-depth technical SEO audits and tracking improvements. It ensures that all key areas, such as crawlability, site speed, on-page SEO, structured data, and backlink health, are systematically reviewed and documented. The template allows SEO specialists to track progress, identify issues, and implement changes efficiently, ultimately optimizing the website for better search engine rankings and enhanced user experience.